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new CEO, Gavin Darby faced with difficult choices to consider a possible bid by Vodafone or an attempt to answer

Cable & Wireless is a global provider of high technology solutions for business communication largest organizations in the UK public sector, or just a dumb pipe?

The question is very important for newcomers executive director Gavin Darby, consider their options after the news that Vodafone is considering an offer of 700 million pounds. The answer will influence whether it agrees to sell up or attracting investors an attempt to change it. We hear more on Thursday, when Darby first half results are presented and an update of the strategy.

Once the network is the agent of the British Empire Telephone, Cable & Wireless has invested more than a decade in search of their purpose. During the dotcom era that billions wasted on cables and data centers, which was empty as the expected increase in Internet traffic took a little longer than expected to materialize.

More recently, under the chairmanship of Sir Richard Lapthorne and his executor John Pluthero, he pursued mergers in the UK, the small staff, and dropped down to small customers for blue chips, before cleavage of consumer societies and other Caribbean Telecommunications cable and wireless communications.

The best teams from both companies were rewarded with 88 million pounds in cash bonuses, but in November 2011 Pluthero was forced to leave his post as CEO of Cable & Wireless in all the world (MTE), the company has turned £ 433m pre-tax loss without the benefit of the Caribbean to hide their problems.

Despite the confusion caused by his name, CWW operates in the UK and not business abroad, and draws a third of their annual income dumb pipe to carry the traffic of companies Telecommunications other than their own direct customers of the company.

The annual report 2011, £ 700 GBP 2.2 billion of annual revenue comes from businesses. Increase your knowledge, and claims the name in the world are more exposed. Over 60% of their worldwide income of £ 557m are considered by companies.

desirable direct contracts appears to be largely in the UK, with the work of serving multinationals in large part to the left of the major competitors such as BT Group and AT & T.

analysts fear that its national network is compared with BT subscale. And now that Virgin Media has decided to develop its corporate customers, BT has a clear competitor CWW.
CWW could find a niche, like his compatriot Colt made in the banking sector. And it is possible to improve morale and how the business is run. Pluthero direct management style was not for everyone, and officials come and go at full speed. A period of stability would be welcomed by customers.

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