Fire Alarm Companies

GSMA Mobile Media Metrics show Apple enormously over-indexing, but sad for Symbian show

Should mobile app developers are putting more effort into porting their applications to Symbian phones? It 'sa large existing installed base, and while Nokia is planning to phase out the OS in the next few years, the company claims it will sell another 150 million Symbian devices at this time.

New figures released by the industry association GSMA tell a different story, however. Compiled according to its Mobile Media Metrics report, along with comScore Symbian accounted for only 1% of connected users of the application in the United Kingdom in April.

Apple 's IOS took a 65% share with 31% of Android and other platforms (BlackBerry, Windows Mobile / cell phone, webOS and feature phones) below 3% share.

ComScore 's data on applications to the Internet is based on an operator network, so that they don' t are not connected downloadable games: The analysis is based on the same principles as the research that we reported on last week was. In other words, winning Symbian users who download and play games are counted on their phone 't for the purpose of this investigation.

comScore blog with some apps provided separate figures for its MobiLens research shows device market share in smartphones in the UK in April. According to these figures 27.6% of smartphone users were on the iPhone this month, 24.7% to Android, Symbian to 23.6%, 18.1% to 3.8% on BlackBerry and Windows Mobile or Windows Mobile 7 devices.

Compare the two parts of the research, and you see the iPhone is enormously over-indexing in order to use the attached app, Android is pretty good, but Symbian - 23.6% of the working phones, but only 1% of connected App Users - hardly presents an attractive prospect for developers to make the connected applications.

Precautions? Just a few. The numbers don 't tell us much about the addressable market in the UK for people with non-connected applications. You don 't tell us anything about countries in other parts of the world where Symbian may be a viable platform for these applications.

Meanwhile, we have re \ s-units' share in the arms for BlackBerry, given the popularity of e-mail and messaging BBM on RIM \ confused "- we suspect that these applications do not comScore due to the technical details of the BlackBerry platform to be registered.

Even so, next question, why so many developers IOS tunnel vision of the Mobile Media Metrics have figures for the United Kingdom seem valuable context. To put it bluntly, according to these statistics, there are more than 5.7 million iPhone owners with related applications in the UK, compared to 2.7 million Android-Symbian users and 119,000 users.

It 's not just how many devices have been sold, but how many of these people are actively downloading and using apps. And how many are willing to pay for them, of course, but that 's another piece of research into the production.